How To Write A Sales Plan For 2015

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How To Develop A Solid 2015 Sales Plan

Didn’t we just write a yearly sales plan for 2014?

Who has the time to write a sales plan for 2015? Well, I urge you to find the time if you expect to earn a great income this year. Besides, I’m here to help you write a successful sales plan for 2015 and I’ll make it quick and easy.

Let’s not just write a 2015 sales plan for the sake of having one or just because someone asked for one. Instead, let’s develop a 2015 sales plan that is truly a working document. Your 2015 Sales Plan should be a road map to a successful 2015 sales year. We want it to work!

There a many sections in a sales plan for 2015… but truly only two questions need to be answered.

  • What Do You Plan To Achieve In 2015?
  • How Do You Plan To Achieve It?


Part 1 – What Must You Accomplish?

Set Realistic Goals In Your 2015 Sales Plan

Develop a 2015 sales plan around realistic goals. Your sales goals may consider some of the following…

  • % Of Sales Quota
  • % Of Income Goal
  • Revenue Attainment
  • Churn Rate
  • Sales Activity Goals
  • Close Rate
  • Funnel Levels
  • Forecasting Accuracy

I urge you decide what’s important on the above list and focus on those goals in your 2015 sales plan. Don’t be too quick to disregard any of the above unless you are sure they don’t pertain to your unique circumstances.

Use the above mentioned goals in your 2015 sales plan. Insure they are realistic. If you ended 2014 at 101% of quota, you may not have a realistic goal if you expect to achieve 910% in 2015.



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Develop A 2015 Sales Plan

 PART II – How Will You Accomplish Your Goals?

What MUST Be In A 2015 Sales Plan


Now the hard part… What must you do to in 2015 to achieve your goals?

Answer that question with a focus on the content in your plan. What must be included in your sales plan to insure you meet your goals?

Most reps and sales managers simply think that increased productivity is directly linked to increased activity. Instead of 8 new appointments every week, the new sales plan for 2015 calls for 10 new appointments a week. How weak is that? Let’s get real and develop a solid 2015 sales plan that has us working smarter and not harder. What good is working harder at things that don’t work? It’s like practicing a bad golf swing!

Use training and development in your 2015 sales plan as a tool to achieve your new sales goals. The best training reps always sell more!


sales team training


How To Write A Sales Plan For 2015

Forget goals based on some wish list. Take action!

Employee development must be a key component of your overall plan to insure 2015 is better than 2014. Training is a must!


You’ll close more sales if you have more qualified prospects. Institute sales prospecting training as a way to get more qualified prospects.


Improve Close Rates

You know that you’ll close more sales if you improve your close rate. Improve your close rate with improved sales strategies. This is the type of sales training that must be part of your 2015 sales plan. What new strategies will you employ in the new year?

Improve your sales skills and you’ll be sure to pick up those thirty extra quota attainments points. Ensure you have the skills to master a powerful sales process. This should be a key point in any solid 2015 Sales Plan.

I urge you to include employee development in your 2015 sales plan.

Plan for great sales success in 2015!

Nick Moreno




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